Advice for ambitious businesses
Branding and web design advice for Brighton and Sussex businesses
Practical, jargon-free guides from more than 30 years in design studios and agencies: choosing a designer, getting your logo right, and turning website visitors into enquiries.
getting staRted
How to choose a graphic designer in Brighton and Hove: 5 things to look for
Brighton is packed with design talent, boutique studios and freelancers. Here's how to find the right one for your business, and what to ask before you hire.
All articles
Local SEO for Sussex Business: 10 Things You Can Do Yourself
If you sell to people in Brighton, Worthing or anywhere in Sussex, you don’t need to rank across the whole country. You need to show up when someone nearby searches for what you do. The good news is you can do most of that yourself, and much of it is free. Here are ten jobs to work through.
How Better UX Design Can Double Your Website Conversion Rate
A well-designed UX doesn’t just make your website look better. It guides visitors, removes friction, builds trust, and makes it easier for people to take action. In many cases, improving UX can dramatically increase conversion rates, sometimes even doubling them. Here’s how better UX design directly impacts your website’s performance and why it matters more.
Why DIY Logos Cost You Money
With countless free logo makers, AI design tools, and online templates available, creating your own logo may seem like a smart way to save money.
But branding is about far more than having a logo. It’s about how customers perceive your business, whether they trust you, and ultimately whether they choose you over a competitor.
9 Reasons to Use Positive Colour Psychology in Branding and Marketing
It’s hard to overstate how much colour psychology matters in branding and marketing.
When people think about branding, they often focus on logos, fonts, and layouts. But one of the most powerful, and most overlooked, elements of brand identity is the use of colour.
How to Choose a Graphic Designer in Brighton and Hove: 5 Things to Look For
Brighton is a well-known creative powerhouse. From the iconic lanes to the beachfront, the city is packed with incredible design talent, boutique studios, and innovative freelancers.
However, when you are looking to hire a professional for your business, having so many options can feel overwhelming. A beautiful portfolio is only one piece of the puzzle.
7 Signs You Need a Website Redesign
Your website is often the first impression potential customers have of your business. Today, customer expectations are higher than ever. Fast-loading pages, mobile-friendly experiences, clear messaging, and modern design are no longer optional, they’re expected. Many small business owners continue to invest in marketing, advertising, and social media while overlooking an outdated website that may be driving customers away.
The Anatomy of a High-Converting Landing Page
A landing page has one job: to convert visitors into leads or customers. Unlike a full website, which serves multiple purposes, a landing page should be focused, intentional, and distraction-free.
Yet many small business landing pages fail because they try to do too much at once. Too many messages, too many options, and not enough clarity often result in lost opportunities.
Today, attention spans are shorter, competition is higher, and users expect instant clarity.
Rather have it done for you?
If you'd rather hand it to someone who's been creating results for clients for over 30 years, here's where I can help.
Logo design and branding
From £250
WordPress web design
From £299
Packaging design
Labels, boxes and bottles
Print and advertising
Campaigns, brochures, posters
Ready to start your project?
Tell me what you need and I'll send a free written estimate. As a member of the Chartered Society of Designers, I work to its professional code of conduct.
Call +44 01273 044772
WhatsApp Send a message