member chartered society of designers
Freelance Graphic Designer Brighton, Worthing, Sussex and beyond.
I'm Simon Diplock, a graphic designer and art director based in Worthing with 30+ years' experience working in agencies and design studios around the world. I work with businesses across
Brighton & Hove, Sussex and beyond.
The brief might be to get a new business noticed, help an established company refresh their brand, or turn a website that just sits there into one that brings in enquiries. Whatever the challenge, I start by understanding what you need the design to achieve, then work back from there.
A design foundation built over 30+ years
My design foundation was built more than 30 years ago, during four years of training at Eastbourne College of Art and Design. Those years were spent learning the fundamentals that never go out of date: typography, layout, colour, hierarchy, the power of white space, illustration and, above all, how to communicate an idea clearly and quickly.
Later, I went back to study and completed a Postgraduate Certificate in Graphic Design at Arts University Bournemouth. It was a chance to challenge my own thinking, explore new approaches and make sure my work kept moving forward rather than relying on habit.
Print experience with a technical edge
While I'm well-versed in traditional pre-press and printing techniques, I also bring a strong technical edge to my work. I'm equally comfortable handling HTML, responsive web code, web servers and databases, content management systems, and just enough JavaScript and PHP to be dangerous!
In practice, this means fewer surprises and fewer middlemen. I know how to prepare artwork so it reproduces properly on press, and I understand how websites actually work, so the layouts I design are practical to build, fast to load and easy for you to update yourself.
How we'll work together
No surprises, just clear communication and a commitment to delivering exactly what you need.
01
Get to know your business
Your goals, your customers and who you're up against. Then we agree a plan.
02
Design and refine together
A structured process to perfect every detail, with you seeing the work at each stage.
03
Launch and support
I handle the launch, then I'm still here when you need changes or new work.
Transform your digital presence without the agency overhead.
Responsive WordPress websites that turn visitors into customers.
I build fast, responsive websites engineered to convert search traffic into genuine enquiries and turn leads into customers. Guided by a step-by-step collaborative creative process (Discovery, Wireframing, Figma Design, WordPress Development), I combine clean code with intuitive layout structures.
The final result delivers an exceptional user experience for your audience, all while keeping it simple for you or your team to add or edit pages, text, and images whenever needed.
UI/UX & Web Design
Clear, intuitive site layouts that guide visitors toward getting in touch.
WordPress Builds
Secure, scalable websites built with Divi or Elementor that are easy to update.
Web Performance & Development
Proper site architecture, fast load speeds, and clean code to ensure Google indexes your pages properly.
Web Maintenance & Support
Keeping your digital storefront updated, secure, and running smoothly.
Strategic Graphic Design & Brand Identity Campaigns for business success.
I create attention-grabbing visual campaigns that cut through the noise, designed specifically for print, digital, and social platforms to capture the perfect audience and make your brand stand out where it matters most.
Social Media Graphics
Branded assets for Instagram, LinkedIn, Pinterest and Facebook campaigns.
Email Marketing Design
Custom MailChimp and HubSpot templates built for high engagement.
Art Direction
Setting a consistent visual tone for multi-channel product launches.
Copywriting & Messaging
Straightforward no-nonsense copy that speaks directly to your customers.
Branding and web advice
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Questions people ask
More answers on the costs, timings and FAQs page. →
Why choose an independent creative over an agency?
You deal directly with the person doing the work. Agencies pass on the cost of account managers, project managers and office space. Working with me, your budget goes into the design and the build, and you get quicker decisions and one point of contact from first idea to launch.
Do you provide bespoke web design and custom WordPress development?
Yes. Every site is designed around your business goals, whether that's a single landing page, an online shop or a full company website. I build in WordPress, using Divi or Elementor, so you can update pages, text and images yourself.
What areas do you cover?
I'm based in Worthing, so I can meet businesses in Brighton, Hove, Worthing and across Sussex face to face. I also work with clients across the UK and overseas by video call, so distance is never a problem.
What types of projects do you handle?
Brand identities, logos, advertising campaigns, websites, presentations, infographics and print, including brochures, signage and packaging.
Let's talk about
your project
Tell me a bit about your business and what you need, and I'll send you a free written estimate. No obligation.
Call +44 01273 044772
Email creative@simondiplock.com
WhatsApp Send a message