Freelance Graphic Designer for Brighton, Worthing and Sussex
I'm Simon Diplock. I design brand identities, logos, WordPress websites, packaging and advertising that help businesses win more customers. With 30+ years in agencies around the world and membership of the Chartered Society of Designers, you get senior creative work without the agency overhead.
A collaborative approach to delivering exceptional results.
I believe in working closely with clients to bring projects to life. It starts with getting to know your business, your goals and who you're up against. From there, we'll create a roadmap for success, bringing together the perfect mix of creativity and strategy.
Next, we collaborate through a structured process to refine and perfect every detail so there are no surprises, just clear communication and a commitment to delivering exactly what you need.
Once we've nailed it, I handle the launch and support, giving you everything you need to take your project forward with confidence.
Responsive WordPress websites that turn visitors into customers.
I build fast, responsive websites engineered to convert search traffic into genuine enquiries and turn leads into customers. Guided by a step-by-step collaborative creative process (Discovery, Wireframing, Figma Design, WordPress Development), I combine clean code with intuitive layout structures.
The final result delivers an exceptional user experience for your audience, all while keeping it simple for you or your team to add or edit pages, text, and images whenever needed.
UI/UX & Web Design
Clear, intuitive site layouts that guide visitors toward getting in touch.
WordPress Builds
Secure, scalable websites built with Divi or Elementor that are easy to update.
Web Performance & Development
Proper site architecture, fast load speeds, and clean code to ensure Google indexes your pages properly.
Web Maintenance & Support
Keeping your digital storefront updated, secure, and running smoothly.
Strategic Graphic Design & Brand Identity Campaigns for business success.
I create attention-grabbing visual campaigns that cut through the noise, designed specifically for print, digital, and social platforms to capture the perfect audience and make your brand stand out where it matters most.
Social Media Graphics
Branded assets for Instagram, LinkedIn, and Facebook campaigns.
Email Marketing Design
Custom MailChimp and HubSpot templates built for high engagement.
Art Direction
Setting a consistent visual tone for multi-channel product launches.
Copywriting & Messaging
Straightforward copy that speaks directly to your customers.
Branding and web design tips I've picked up along the way
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Frequently Asked Questions About My Creative Process
Do you have questions about how an independent creative partner operates? Below, you’ll find transparent answers regarding my workflow, timeline expectations, and custom development capabilities. Whether you are a local Brighton & Hove business or an international brand, these insights detail how a streamlined freelance approach delivers agency-level branding and web design results without the agency overhead.
Why choose an independent creative over a full-service creative agency?
With a senior freelance designer, you deal directly with the person doing the work. Agencies pass on the cost of account managers, project managers and office space. Working with me, your budget goes into the design and the build, and you get quicker decisions and one point of contact from first idea to launch.
Do you provide bespoke web design and custom WordPress development?
Yes. Every site is designed around your business goals, whether that's a single landing page, an online shop or a full company website. I build in WordPress, using Divi or Elementor, so you can update pages, text and images yourself. Every site works on mobile, tablet and desktop, loads quickly and is set up to turn visitors into enquiries.
What areas do you cover for your design and brand strategy services?
I'm based in Worthing, so I can meet businesses in Brighton, Hove, Worthing and across Sussex face to face. I also work with clients across the UK and overseas by video call, so distance is never a problem.
What types of creative graphic design projects do you handle?
With more than 30 years' experience, I handle brand identities, logos, advertising campaigns, websites, presentations, infographics and print, including brochures, signage and packaging. Every piece is designed to help your business stand out and win customers.